International Tourism to Surpass Pre-Pandemic Levels in 2024
by Felix Richter , Mar 6, 2024 While few industries were spared by the impact of the Covid-19 pandemic over the past three years, even fewer have been hit as hard as the tourism sector . After Covid-19 had made 2020 " the worst year in tourism history ", international tourist arrivals increased by just 13 percent in 2021, as travel restrictions remained in place for long periods in many parts of the world. Now, nearly four years after the WHO declared Covid-19 a pandemic, optimism has finally returned to the industry. According to the UNWTO World Tourism Barometer , global tourism continued its recovery in 2023, ending the year at 88 percent of pre-pandemic levels, with an estimated 1.3 billion international tourist arrivals. China's reopening earlier in 2023 had marked another milestone on the road to full recovery, after the region long trailed behind the rest of the world. In the first nine months of 2023, international tourist arrivals in the Asia-Paci...