Subway unveils new restaurant design set for 2025 global rollout
Source: Subway Subway has introduced the next iteration of its restaurant image designed to further enhance the guest experience, improve convenience, and help drive franchisee profitability. Set for a global rollout in 2025, the ‘Fresh Forward 2.0’ design is to build on the foundation of the sandwich chain’s initial Fresh Forward remodelling that launched in 2017. This is said to have helped reset brand perceptions, grow sales, and reenergize franchisees and their teams. The latest redesign aims to add brand personality through vibrant décor elements including bold wall graphics, localised messages and signage, elevated lighting, and warmer wood tones. Source: Subway Acceleration of Subway’s digital transformation journey is also being supported by the fitouts, including installation of self-serve kiosks ( introduced earlier this year ) as well order ready screens and kitchen display systems, which it said were currently being tested around the world. Costa Coffee has also initiated m...