Aldi ditches Deliveroo as more normal shopping patterns drive down demand
The Grocer, By George Nott , Steve Farrell | 19 January 2022 Source: Aldi Aldi has ended its relationship with Deliveroo, today removing 130 stores nationwide from the platform. The discounter first partnered with the courier business in May 2020, and rolled out the service to 20 stores in London, Greater Manchester, Cambridge and the Midlands. The number of participating stores had more than doubled by the end of that year, and continued to rise through last year. Customers living within a 6km radius of the participating stores could choose from about 400 essential Aldi grocery items, which were picked and packed by store staff. The service came with a £4.99 delivery charge and a mark-up on shelf prices. But a return to more normal shopping patterns has seen demand for the service fall away, The Grocer understands. The Grocer approached Aldi for comment after spotting several of its stores had disappeared from the platform. “We have...