Lumina Intelligence: UK Eating Out - Cautious Consumer Mindset During the Festive Period

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Our latest Eating & Drinking Out Panel data highlights a cautious consumer mindset during the festive period, as mixed economic signals shape participation, channel choice and menu preferences.

 Cautious consumers amidst mixed signals

Inflation remains higher than last year, despite lower interest rates, while consumer confidence shows little movement. This has resulted in softer overall participation, with consumers approaching eating-out occasions more selectively during the festive period.

 Value-led channels gain share

Quick service restaurants have recorded the strongest growth in channel share, reflecting demand for convenient and cost-effective formats. Traditional dayparts — dinner, lunch and drinks — continue to dominate festive occasions, reinforcing their role in social and celebratory moments.

 Familiar comforts dominate festive choices

Consumer choice continues to favour familiar, comfort-led dishes in December. Chips, wedges and fries remain the most popular options, highlighting a sustained preference for versatile, crowd-pleasing formats that work across multiple occasions during the festive period.

 

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