Co-op reveals future plans for on the go concept
As the Co-op continues to roll-out its new on the go concept, with a second site opened earlier this month in Farringdon, we speak to head of format development Ian McCutcheon about the format’s inspiration and future plans. The group’s first store with this concept opened on Baker Street in London, following a £2.1m investment . The concept focused heavily on food to go and included two Ever Ground coffee machines as well as an extensive pastry and bakery offering. McCutcheon explains the move towards food to go with this concept but that it isn’t limited to just that. “The aim is to communicate our food to go offer more clearly and in an impactful manner amongst the food retailer competitor set, we also want to present our customers with a product, range, layout and service that provides fast and efficient service. “These type of stores will consist of a food on the go/fresh-centric offer but with a credible food for later offer across grocery and chilled.” He adds that the stor...